You can feel the mood shift in marketing teams. Budgets are already stretched, reporting is messy, and every platform update...
For years, “search” meant scrolling a results page. That habit is changing. More people now begin with an assistant that...
Meta’s Andromeda represents a redesign of how Facebook and Instagram select ads, shifting the emphasis from advertiser-driven audience definitions to...
For years, we’ve been obsessed with what people are looking for. Things change and now, it’s time to be focused...
Google still handles about 90% of global searches. But with AI Overviews (SGE, Search Generative Experience) taking centre stage, visibility...
Search is no longer a single stage. People move from classic results to instant answers and AI-written summaries in seconds....
Artificial Intelligence (AI) is transforming how businesses connect with audiences. In digital marketing, it enables faster, smarter, and more personalised...
Google’s move from ten blue links to AI-generated summaries is no longer a lab experiment. A recent data shows that...
Local SEO has changed dramatically with AI shaping how search engines process queries. Search engines now focus on user intent,...
So, you’ve claimed the GBP listing and your profile is all set but you’re not seeing results. You’re wondering what’s...
Did you know that over 60% of search queries are now influenced by AI-driven tools like ChatGPT and Google’s AI...
It’s 2025, and technology is moving faster than ever because of artificial intelligence. AI is changing how we search online,...
Property developers in Cyprus work tirelessly on new projects, managing everything from planning to handover. But a brilliant development can...
Property developers in Cyprus work tirelessly on new projects, managing everything from planning to handover. But a brilliant development can...