EMAIL MARKETING CAMPAIGNS
direct mail marketing
Quickly promote products and services with EDM marketing! At Vidi Digital, we help you harness the power of email marketing to make more sales. Our professionals are experts in EDM marketing and help you create a custom email marketing campaign to give your online presence the boost it needs.
Reach the Right Customers at the Right Time
Take your email marketing campaigns to the next level with EDM marketing! With Vidi Digital’s email marketing services, you can optimise your brand’s reach by building a tailored email campaign that connects you with the right customers and leads.
Maximise your brand’s visibility with personalised and engaging emails tailor-made to the needs and preferences of your target audience. We help you with newsletter sending and crafting clever messages that intrigue customers and encourage them to open the emails, engage with your content, and click through to your website.
We create targeted Shopify email marketing campaigns based on customer preferences and past behaviour to ensure each person receives personalised emails that appeal to their specific interests and needs.
Our professionals will help you automate campaigns, so you don’t have to manually send every email, leaving you more time to focus on developing new strategies for growth.
Keep track of your bulk email marketing performance so that you can make timely adjustments for even more outstanding results.
Reach more customers by getting your HubSpot email marketing campaigns tailored according to your brand’s unique message and style. Our specialists offer data-driven guidance to bring you the results you desire.
Our powerful and user-friendly templates will help you build emails in no time with professional designs tailored to suit your needs.
Stay in the know with email marketing trends, accurate campaign performance tracking, ROI reports and metrics about your email campaigns, such as open rates, clicks and more.
Contact Us for Bulk Email Marketing
Tap into the potential of EDM marketing with Vidi Digital.! Our goal-driven digital marketing services will help you build brand connections and increase sales. Call 25584183 to experience the power of email marketing campaigns today.
Our Digital Marketing Services
Vidi Digital is a one-stop digital marketing agency in Cyprus. We data-driven, focusing on measurable results
Frequently Asked Questions
Email Direct Marketing (EDM) is a form of digital marketing that uses email to send marketing messages, promotional materials and updates about products or services to a targeted audience. EDM allows businesses to reach many potential customers quickly and efficiently. It works by sending bulk emails to a list of contacts or subscribers permitted to receive them. These emails can contain information such as newsletters, product announcements, special offers, sales promotions and more. In addition, these email campaigns can be customised to target specific groups of customers, allowing businesses to tailor their messages to different audiences and reach people who are likely to be interested in their products or services.
The key benefit of EDM marketing is that it is cost-effective and helps businesses reach their desired audience more quickly and efficiently than other forms of digital marketing. Additionally, it allows companies to track the results of their campaigns, enabling them to measure success and adjust their strategies accordingly.
Email marketing is a form of digital marketing that uses email to promote products and services. It can send targeted messages, engage with customers, and build relationships with potential and existing customers. Email marketing allows businesses to reach out to customers cost-effectively and personally. It is a powerful tool that can help build brand awareness, increase sales, and generate leads. By using effective email marketing techniques, businesses can reach more customers, boost their sales, and create a positive customer experience. Email marketing campaigns can help build customer relationships, drive website traffic, and increase customer engagement. Through personalised messages and timely communications, businesses can nurture customer relationships and keep their customers engaged. With the right email strategy, companies can realise a greater return on investment (ROI) from their email campaigns.
Here is a list of different types of emails marketers can send to their target audience.
- Welcome Emails
- New Announcement
- Product Update Emails
- Transactional Emails
- Promotional Emails
- Automated Emails
- Event Invitation
- Abandoned Cart Emails
- Re-Engagement Emails
- Referral Emails
- Lead Nurturing Emails
- Confirmation Emails
Getting customers to open and engage with your emails is challenging, but there are some effective methods for making it happen. To ensure your email campaigns are successful, it is important to craft compelling subject lines, use eye-catching visuals, and provide content readers find relevant and valuable. This increases the likelihood that customers will open and read your emails. In addition, personalise your emails to ensure they are tailored to the recipient’s interests. You can do this by segmenting your customer base according to their purchase history or location. This will allow you to send targeted messages that are relevant and engaging. Also, experiment with different delivery times and consider automating specific email campaigns to reach a wider audience. By following these tips, you can ensure that customers are opening and engaging with your emails.
When it comes to email marketing, one of the most important metrics to measure is the open rate. It tells you how successfully your emails engage your customers and drive action. The average available rate for a Shopify email marketing campaign is around 20%, but you should aim for a higher open rate than this to be competitive. Email open rates can vary depending on your email types, such as a newsletter or bulk email. Email marketing trends show that consumers are becoming more discerning when it comes to their inboxes; therefore, it’s essential to ensure that your emails stand out from the crowd. Factors such as personalisation and subject lines can affect your open rate, so be sure to focus on optimising those. So, make sure to keep an eye on local email marketing trends and adjust your strategy accordingly.
Whether you are a small business or a large enterprise, email marketing is an efficient and cost-effective way to reach your target audience and drive conversions. Here are some of the top benefits of email marketing:
- Increased Reach: Email marketing campaigns enable you to reach a larger audience than traditional marketing methods, such as print or broadcast advertising. With email marketing, you can easily send bulk emails to large lists of contacts or even segment your list into different groups to target more specific audiences.
- Personalised Messages: Email marketing allows you to customise your messages for each customer. This makes your emails more effective, as customers are more likely to respond positively when they feel that their message has been tailored specifically for them.
- Increased ROI: Email campaigns typically have a higher return on investment than other forms of marketing. This is because it is inexpensive to set up and manage an email campaign, yet it can generate vast amounts of revenue from sales or leads.
- Increased Customer Engagement: Email campaigns allow you to build customer relationships by providing valuable content and engaging them in conversations. You can also use email campaigns to inform customers of new product releases, special discounts, and other exciting news.
- Quickly Track Results: Email campaigns are relatively easy to track and measure results. You can use analytics tools like Google Analytics to monitor click-throughs, open rates, and other key performance indicators. This allows you to understand your target audience better and optimise future campaigns.